The Full Suite + BACINI Means Business — Done WITH You
Founding Cohort — Limited Places

You're not the only one
who loves your business.

Running it alone is the hard part. We're a small team who take on just a few businesses a year — helping you get unstuck, streamline how the work gets done, and finally build the things that have been sitting on your list. You look after your clients. We'll be behind you, building you up. Your success becomes our success.

The Full Suite + BACINI Means Business
$1,495/mo
+ $5,000 one-time setup
🤝 Your Partner In Success
Apply for a Founding Place →

We take a limited number of partners at a time. Applications are reviewed personally.

Whatever's going on, we start where you are.

You don't need to have it figured out before you talk to us. That's rather the point.

Something isn't working

We'll find it and fix it

Leads aren't converting. A process keeps breaking. Growth has flattened and you can't see why. We dig in, work out what's actually causing it, and rebuild that part properly.

You're stretched too thin

We'll take the load

Too much on your plate and not enough hours in the week. The things you know matter keep sliding to next month. We take that work on so your days go back to your clients.

You're ready to grow

We'll build it with you

New services, new offers, a campaign you've been meaning to run. Good ideas that need someone with the time and the skill to shape them and get them live.

Whichever one of those is you today, you get the same thing from us: a clear plan, steady hands, and someone who treats your business like it matters.
Because once we take you on, it does.

A small team, entirely focused on you.

We take the business side of your business off your shoulders. The marketing that needs a strategy. The processes that need straightening out. The ideas that need organising, pressure-testing and actually building. The campaign that's been half-written since spring.

We've run businesses. We know where the pressure sits, which decisions keep you up, and how much of your week disappears into work that has nothing to do with why you started. That's the work we're here to carry — and we don't just advise on it, we build it.

We take on a handful of businesses a year, on purpose. Fewer clients, deeper work, and your business gets our full attention.

The work that eats your week — handled.

A sample of what lands on our desk instead of yours, so your hours go back to the work only you can do.

Social media strategy Blog & content writing Graphics & brand assets Email campaigns Marketing & advertising strategy PR opportunities Lead follow-up systems Client onboarding Workflow streamlining New products & services Landing pages & funnels Booking & scheduling Review & referral systems Invoicing & payment flows Reporting & dashboards

Where we fit: we look after the business side of your business — not the work you're qualified to do. If you're an attorney, we're building your content strategy, your intake process and your marketing; we're not going near your casework. And we work on your business, not your clients' — we're your partner in growing what you've built, not a subcontractor on your accounts.

First we get to know your business properly.

Not a form, not a questionnaire. We sit down with you and go through how the whole thing actually works — the bits you're proud of and the bits that drive you mad.

📣 Where your customers come from

What's bringing people in, what's quietly costing you money, and where enquiries slip away before you ever hear about them.

⚙️ How the work gets done

The steps that live only in your head, the handoffs that wobble, and the jobs you're still doing by hand at 9pm.

💛 What it's like to be your customer

From first enquiry to booking to invoice to the follow-up nobody's got round to sending. Often the quickest wins are hiding here.

💷 What you charge and what it costs

Whether your pricing still fits what you deliver, and where the money's leaking on the way through.

👥 What's only on your plate

The things that genuinely need you, and the things you've held onto simply because there was never time to hand them over.

💡 The ideas you haven't got to

New services, new offers, the campaign you sketched months ago. We pull them out of your head and work out which ones are worth building.

Then we start building, together. What comes out of it isn't a report you file away — it's a shortlist we agree on and get moving. First thing first, in sessions where you're in the room and it's your business being built, not handed to you.

What the partnership looks like.

Here's how the relationship actually works, week to week.

1
Scheduled working sessions

Time with a person who knows your business, on a call where things get built while you watch. Ask questions mid-build. Change your mind mid-build. That's the point.

2
Your CRM configured around how you actually work

Pipelines that match your real sales process, automations that fire on your real triggers, and forms that ask exactly what you need to know — shaped to your business, with you.

3
Quiet work happening between sessions

The research, the drafting, the building and the tidying-up carries on in the background while you get on with your clients. We use AI tools to move faster, and a person checks everything before it ever reaches you.

4
You keep the keys

Everything is built in your own account and documented as we go. If you walked away tomorrow, you'd still own the system and know how to run it. What we build belongs to you.

5
It keeps going

Businesses change. So does the build. As you grow, we keep working — new campaigns, new workflows, new problems to take off your plate.

Everything in The Full Suite — plus us.

The complete platform with every feature unlocked, and us building on it right alongside you.

🔍

A Proper Look at Your Business

We go through the whole thing with you and come back with a short, honest list of what would make the biggest difference — in the order we'd tackle it.

🛠

We Build It With You

Funnels, pipelines, automations, follow-up sequences, forms, calendars and client portals — built in working sessions, with you in the room and your hands on the thing.

💻

The Entire Full Suite

CRM, websites, funnels, email and SMS, calendars, payments, invoicing, courses, communities, reputation and social. Every feature unlocked, with unlimited contacts, funnels, websites, workflows and users. Sending texts, calls and emails is billed by usage — typically $15–$40/month.

🤝

1:1 Working Sessions

Scheduled time with someone who knows your business and remembers last week's conversation — the same familiar person, session after session.

💡

Ideas, Worked Through

New services, new offers, campaigns, better ways of doing things — brought out of your head, thought through together, and built if they're worth building.

📈

We Keep Going

As your business changes, so does the build. New campaigns, new workflows, new problems to take off your plate. It doesn't stop at go-live.

📚

Documented As We Go

Every system we build is written down in plain language, so your team can run it, new hires can learn it, and the knowledge stays inside your business.

This isn't right for everyone. Here's how to tell.

We take a limited number of partners, so we'd genuinely rather you self-select out than sign up for something that doesn't suit you.

This is for you if…

  • You've got ideas you never seem to get to, and a list that hasn't moved in months
  • You're doing a job you love, wrapped in a hundred jobs you don't
  • You'd like someone to think it through with, not just take instructions
  • You want to understand your own systems, not hand them to a stranger
  • You can show up for a working session now and then — this is a partnership, and you're half of it
  • You're open to hearing an honest opinion, kindly given

Let's talk first if…

  • You need someone to do your specialist work — we handle the business around it, not the craft itself
  • You're looking for support on your clients' accounts rather than your own business
  • You'd rather build it yourself — The Full Suite at $195/mo gives you every tool to do exactly that
  • You need everything finished inside a fortnight
  • You've already got a team handling this well — in which case, good, and we'll say so

Want an AI Employee too?

BMB is our people. The AI Employee is our robots — a 24/7 AI receptionist that answers every call, rings your new leads back within seconds, and handles chat, SMS and social DMs. Entirely optional. Plenty of businesses don't want an AI answering their phone, and that's a perfectly good reason not to have one.

Add the AI Employee for +$400/mo — $1,895/mo total

See what the AI Employee does →

Become a partner.

Both options include getting to know your business properly, the complete Full Suite platform, and ongoing sessions with us.

Monthly

$1,495/mo

+ $5,000 one-time setup

Month to month. No long-term commitment.

  • A proper look at your whole business
  • Everything in The Full Suite
  • 1:1 working sessions
  • Ongoing buildout
  • Cancel anytime
Apply — Monthly →

🤝 We only take on a handful of businesses at a time. That's not scarcity marketing — it's just how many we can genuinely care about at once. Every application is read personally, and if we think another plan would serve you better, we'll say so.

Also required: a funded account wallet for communication usage — SMS, phone calls and email sends, billed per use. Typically $15–$40/month for a small business. The AI Employee is optional at +$400/mo.

Frequently Asked Questions

What does "Done WITH You" actually mean in practice?
It means we do the work, and you stay in the loop on the decisions. We build live in working sessions — your pipeline, your campaigns, your follow-up — with you there to shape it, ask questions and change direction as we go.

The heavy lifting is ours. What we need from you is the thinking only you can do: what your customers are really like, where you want the business to go, which of the options in front of you feels right. A couple of hours a month buys you a system you understand and a business that keeps improving without you having to drive it.

If you'd rather hand it over completely and never see it again, say so on our first call — we'll tell you honestly whether that's something we can do well for you.
How much of my time does this take?
The first stretch needs the most from you — we have to understand how your business really works, and that takes proper conversation, not a questionnaire. After that, expect a couple of hours a month in working sessions, more if you want to be hands-on with the build.

We schedule around you. But we'll be straight about it: if you can't show up, this model doesn't work, and you'd get better value from The Full Suite on its own.
What's the $5,000 setup for?
Getting to know your business, and the first proper build. It's the heaviest stretch of the whole thing — going through how everything works, agreeing what matters most, then setting up your account, pipelines, automations and core workflows around what we found.

It's a one-time fee, charged at the start, and it's non-refundable once that work has begun.
Why is there a limit on how many clients you take?
Because depth beats volume. When we take a business on, we learn it properly — your customers, your numbers, your quirks, what you're aiming at. That's what makes the work good, and it isn't something you can do for fifty clients at once.

So we keep the number small and give each one real attention. If we're full when you get in touch we'll tell you straight and give you a realistic timeline, and if another plan would serve you better we'll say that too.
Do I need the AI Employee as well?
No. It's entirely optional at +$400/mo, bringing the total to $1,895/mo.

BMB is our people; the AI Employee is our robots. Plenty of businesses genuinely don't want an AI answering their phone — if your clients expect a specific person to pick up, that's a completely legitimate reason to skip it. You can also add it later once the rest is running, and nothing gets rebuilt.
Once we've started, am I locked in?
On the monthly plan, no — you can stop whenever you like. Everything we've worked out and everything we've built stays with you, in your account.

On the annual plan, you've committed to the term in exchange for two months free. If you cancel early, the remaining balance of the term becomes due. The setup fee is non-refundable on both once the audit work has started.
Are there other costs?
Communication usage, billed per use from a wallet you fund with a card on file: SMS $0.0249/segment · inbound calls $0.0255/min · outbound calls $0.042/min · email $2.00 per 1,000 sends. Most small businesses run $15–$40/month.

The platform subscription, the deep dive, the build and the working sessions are all covered by the prices above. If we ever recommend something that costs extra — an ad budget, a paid integration, a specialist you should hire — we'll say so plainly and you'll decide.
Can you give me legal, tax or financial advice as part of this?
That's not our lane, and we'll always tell you so. Those are licensed professions for good reason, and you wouldn't want business people guessing at any of them.

What we do is get your systems and records in good order, help you think through your pricing, and work out exactly the right questions to take to the professionals you already trust — so your time with them is short and productive rather than exploratory and expensive. When something crosses into legal, tax, financial, insurance or medical territory, we'll flag it clearly and point you to the right person.
Will AI be talking to my customers?
No. We use AI tools behind the scenes to help us work faster — research, drafting, building, tidying up — and everything is checked by a person before it reaches you. None of it speaks to your customers.

If you want AI handling your inbound calls and messages, that's the AI Employee add-on, which runs under your brand, on your number, saying what you've trained it to say.

📋 Important Disclosures

Scope of services. BACINI Means Business provides business support, systems implementation and platform buildout services. We are not a licensed professional services firm and do not hold ourselves out as accountants, attorneys, insurance brokers, medical professionals or certified management consultants. We do not provide legal, financial, tax, investment, insurance or medical advice. Guidance offered is educational and operational in nature. Pricing and operational analysis is business support work, not accounting or financial advisory services. Any matter requiring professional licensure will be referred to an appropriately qualified professional, and clients are responsible for engaging them independently.
Pricing. The Full Suite + BACINI Means Business is $1,495/mo, or $14,950/yr (equivalent to 10 months, i.e. 2 months free). A one-time setup fee of $5,000 applies to both options and covers the initial discovery and build phase. The setup fee is non-refundable once discovery and initial build work has commenced. The two-months-free structure on the annual plan applies to every subsequent annual renewal for as long as the subscription remains continuously active, including if standard pricing changes.
Cancellation. Monthly subscriptions may be cancelled at any time. Cancelling an annual subscription before the end of its term makes the remaining balance of that term due immediately. All work completed and systems built remain in the client's own account.
Availability. BACINI Means Business is delivered 1:1 and capacity is limited. Applications are reviewed individually and acceptance is not guaranteed. Where capacity is unavailable, applicants will be advised of realistic timelines or directed to an alternative plan.
The AI Employee is an optional add-on at $400/mo above the base plan, bringing the total to $1,895/mo. It may be added or removed at any time subject to the terms of any active commitment.
Communication services are billed by usage in addition to your subscription. SMS, MMS, phone calls and email sends are billed per use from an account wallet funded by a credit card on file. Current rates (2026, subject to change): SMS $0.0249/segment · Inbound calls $0.0255/min · Outbound calls $0.042/min · Email sends $2.00 per 1,000 · Email verification $0.0075 each. MMS and international rates vary; current rates are published in your dashboard. You are responsible for maintaining a funded wallet to ensure uninterrupted service.
Client outcomes are not guaranteed. BACINI Means Business provides systems, analysis and implementation support. Results depend on factors outside our control, including market conditions, client execution, and client participation in scheduled working sessions. No specific revenue, growth or performance outcome is promised or implied.
AI-supported delivery. We use AI tooling to support research, drafting, analysis and build work. All outputs are reviewed by a person before delivery. AI tooling used by BACINI Means Business does not communicate directly with your customers. Client-facing AI communication is a separate optional product (the AI Employee add-on), which operates under the client's own brand and configuration.
BACINI CRM is powered by GoHighLevel's infrastructure. Platform features, availability and third-party integrations are subject to GoHighLevel's operational status and updates. HIPAA compliance is included in the platform once activated; third-party tools and integrations connected to your account may require their own BAA and compliance verification.
All prices listed are in USD. BACINI CRM reserves the right to update pricing with 30 days' written notice. Committed-term pricing is honored for the duration of the commitment period. © 2026 McCrady Enterprises, LLC.

You don't have to carry it on your own.

Tell us about your business. If we're the right fit, we'll get properly stuck in — and your success becomes ours too.

Apply for a Founding Place →