BACINI CRM — The All-In-One Platform to Grow Your Business
The All-In-One Platform for Business Growth

You went into business to do what you love.
Not to wear fifteen hats.

Owner. Receptionist. Marketer. Bookkeeper. Scheduler. Closer. You've been all of them — most days before lunch. BACINI CRM takes the hats you never wanted, so you can get back to your craft and your clients. We're your partner in the parts you don't love, so you can go be brilliant at the parts you do.

One platform that replaces all of these

HubSpotClickFunnelsMailchimpCalendlyKajabiActiveCampaignTypeformHootsuitePodiumTeachableDubsadoZapierIntercomJasperSquarespace

BACINI CRM works for industries like yours

🏥Medical & Dental
💆Medspas & Salons
📸Photography & Creatives
🏠Real Estate
💼Coaches & Consultants
🔧Home Services
🍽️Restaurants
🛍️Retail
⚖️Law Firms
🏋️Fitness & Gyms
📚Course Creators
🏢Agencies

The problems costing you money right now

💸

"I'm paying for 8 different tools and none of them talk to each other."

📵

"I'm missing calls and losing leads because I can't respond fast enough."

"I'm manually sending invoices, reminders, and follow-ups every single day."

📊

"I have no idea which marketing is actually working."

🏃

"I'm spending more time on admin than actually serving my clients."

🤷

"I can't afford a receptionist, but I'm losing business without one."

One platform. Every feature. No limits.

Eight categories of business tools, all working together. All unlimited. All included in every plan.

👤

Smart CRM

  • Unlimited contact database
  • Visual sales pipelines & dashboards
  • Lead scoring & contact values
  • Tags, smart lists & segmentation
  • Follow-ups, reminders & notes
🌐

Websites & Funnels

  • Drag-and-drop website builder
  • Sales funnels & landing pages
  • Forms, surveys & pop-ups
  • Blog hosting & management
  • Funnel analytics & tracking
📅

Calendar & Booking

  • Online appointment scheduling
  • Google & Outlook sync
  • Automated reminders (SMS + email)
  • Round-robin team calendars
  • Payment collection at booking
📧

Email & SMS Marketing

  • Drag-and-drop email builder
  • Broadcast & drip campaigns
  • 2-way SMS conversations
  • Missed-call text-back
  • Email analytics & deliverability tools
💳

Payments & Invoicing

  • Proposals, estimates & contracts
  • Text-2-Pay invoicing
  • Tap-2-Pay mobile payments
  • Stripe, PayPal, Square integration
  • Subscriptions & recurring billing
🎓

Courses & Communities

  • Unlimited course hosting
  • Free + paid memberships
  • Community groups & events
  • Certificates & gamification
  • Client portals

Reputation & Social

  • Google & Facebook review requests
  • Review monitoring & reply from one inbox
  • Social scheduling (FB, IG, TikTok, LinkedIn)
  • Social media content calendar
  • Consolidated social inbox

Automations & Workflows

  • Visual drag-and-drop workflow builder
  • Multi-step trigger automations
  • Lead nurture sequences
  • Appointment & no-show automations
  • Reporting & analytics dashboards

Full platform access. No feature gates.

Your monthly plan unlocks the entire platform — every tool listed below. Communication services like SMS, calls, and email are usage-based and billed separately through your account wallet.

Unlimited contacts — same price whether you have 1 client or 30,000
Unlimited sales pipelines
Unlimited websites
Unlimited funnels & landing pages
Unlimited forms & surveys
Unlimited workflows & automations
Unlimited email campaigns
Unlimited calendars
Unlimited courses & memberships
Unlimited communities
Unlimited users & team members
Unlimited custom domains
Unlimited blog posts
Unlimited products & checkouts
Unlimited social scheduling
Unlimited reporting dashboards
Mobile app access included
Drag-and-drop everything — no code
Unlimited AI usage — on The Full Suite + AI Employee plan

📋 About Usage-Based Costs

Your monthly plan gives you access to every feature and unlimited usage of the platform itself. The only thing billed by usage is the phone line — SMS, phone minutes, and email sends — through a wallet funded by a card you keep on file. Sample rates: SMS $0.0249/segment, inbound calls $0.0255/min, outbound calls $0.042/min, email $2.00 per 1,000 sends. Most small businesses land between $15 and $40 a month. AI capabilities are part of The Full Suite + AI Employee plan, where they're unlimited and never metered. You'll always have full visibility into your usage inside your dashboard.

Now Available

Meet Your AI Employee

The team member that never sleeps. An AI-powered receptionist, front-desk assistant, and content creator that works 24/7 — built natively inside the platform with GoHighLevel's Agent Studio.

🕐
Always On, 24/7/365

Answers calls, chats, and messages at 2am just like 10am. Nights, weekends, holidays — never misses a beat.

🧠
Trained to YOUR Business

Upload your FAQs, pricing, services, and SOPs into the knowledge base. It knows your business inside and out.

Responds in Seconds

The average business takes 47 hours to respond to a lead. Your AI Employee responds in under 60 seconds.

🗣️
Sounds Like a Person

Natural AI voices with a range of accents and tones. On everyday calls — booking, hours, pricing, directions — most callers don't think twice.

📋
Qualifies & Books

Asks the right questions, determines fit, and books qualified prospects directly into your calendar.

🔀
Knows When to Hand Off

Configurable escalation rules. Complaints, emergencies, or hot leads get live-transferred to your team instantly.

💬
Every Channel Covered

Inbound calls, outbound follow-up calls, website chat, SMS, Facebook Messenger, Instagram DMs and WhatsApp — one AI brain across all of them.

🌎
54 Languages, 340+ Voices

Pick the language, accent, gender and voice that fits your business — or import your own branded voice. Set per agent, so you can run a separate Spanish line if you need one.

📞 Voice AI — Inbound

  • Answers every inbound call instantly — no missed calls, ever
  • Qualifies leads by asking the right questions
  • Books appointments directly into your calendar
  • Transfers to a human when needed
  • Trained on your FAQs, pricing, and services via knowledge base

📲 Voice AI — Outbound

  • Calls new leads automatically the moment they hit your CRM
  • Re-engages no-shows, missed calls and stale enquiries
  • Books the appointment on the call and updates the contact record
  • Transfers to your team, or texts a follow-up, right from the call
  • Calls only 8am–8pm in the contact's own timezone; skips Do Not Disturb
  • Full dashboard: attempts, connections, sentiment, recordings, transcripts
  • Same country as your business number. Requires KYC verification. Consent is your responsibility — see FAQ.

💬 Conversation AI

  • Handles website chat, SMS & social DMs
  • Responds in seconds to every inquiry
  • Books appointments through natural conversation
  • Tracks full conversation context across channels
  • Multi-language support across every channel

⭐ Reviews AI

  • Auto-sends review requests after appointments
  • Generates thoughtful responses to positive reviews
  • Flags negative reviews for your personal attention

✍️ Content AI

  • Writes email campaigns, blog posts, social captions
  • Generates ad copy and marketing materials
  • Creates images for your content

🚀 Funnel AI + Workflow AI

  • Builds complete funnels from a text description
  • Scaffolds multi-step automations from plain English
  • Cuts build time from hours to minutes

Slow Response = Lost Revenue

A new lead has a shelf life measured in minutes, not hours. Here's exactly how fast they slip through the cracks.

Without BACINI CRM
🟢
0–5 min
Peak buying intent. Your golden window to convert.
🟡
5–15 min
Intent drops fast. They're already Googling your competitor.
🔴
15–60 min
Major drop-off. Life, doubt, and fear of cost take over.
💀
80% gone
Odds of qualifying this lead have dropped by 10x. They've moved on.
vs
With BACINI CRM
📲
0 sec
Lead contacts you. The clock starts.
<60s
BACINI answers the chat, fires the text, and sends the email — automatically, before you've even seen the notification.
🤖
Engaged
Lead is too busy talking to your AI Employee to call your competition.
🏆
391% lift
Sub-minute response boosts conversion by 391%. 78% of buyers choose whoever responds first.

Your competitors wait hours. Your AI Employee responds in under 60 seconds — before the lead even thinks to look elsewhere.

Ditch all your subscriptions. Do it with BACINI CRM.

Here's what you're currently paying for separate tools — and what you save by consolidating into BACINI CRM's Full Suite.

CategoryTools BACINI CRM ReplacesTypical Cost
CRM & PipelineHubSpot, Salesforce, Pipedrive, Keap$50–$800/mo
Funnel BuilderClickFunnels, Leadpages, Unbounce, Kartra$49–$297/mo
Website BuilderWordPress + hosting, Wix, Squarespace$16–$45/mo
Email MarketingMailchimp, ActiveCampaign, ConvertKit$20–$299/mo
SMS MarketingSimpleTexting, EZTexting$29–$145/mo
Calendar & BookingCalendly, Acuity Scheduling$10–$46/mo
Courses & MembershipsTeachable, Thinkific, Kajabi$39–$199/mo
Community PlatformMighty Networks, Skool, Circle$33–$99/mo
Reputation MgmtBirdeye, Podium$249–$399/mo
Social SchedulingHootsuite, Later, Buffer$18–$99/mo
Forms & SurveysTypeform, JotForm$25–$83/mo
Proposals & InvoicingDubsado, HoneyBook$20–$79/mo
Payments & CheckoutThriveCart, SamCart$79+/mo
Phone SystemRingCentral, OpenPhone$20–$45/mo
Workflow AutomationZapier, Make$20–$99/mo
Chat WidgetsIntercom, Drift, LiveChat$39–$74/mo
AI Content ToolsJasper, Copy.ai$39–$99/mo
Total if purchased separately$755–$2,900+/mo
All of this with BACINI CRM Full Suite$195/mo

What a 24/7 staff costs vs. the $400/mo AI Employee add-on

Already getting everything above with The Full Suite? Upgrading to add the AI Employee costs just $400/mo more. Here's what that same coverage would cost you otherwise.

Full-time receptionist (salary + benefits)$3,500–$5,000/mo
24/7 answering service (Ruby, Smith.ai, etc.)$500–$2,500/mo
Virtual assistant for lead follow-up$800–$2,000/mo
After-hours call coverage$300–$800/mo
AI chatbot platform (Intercom, Drift)$74–$500/mo
AI content writing tools (Jasper, Copy.ai)$39–$99/mo
Total to replicate AI Employee coverage$5,200–$10,900+/mo
BACINI CRM AI Employee add-on+$400/mo
A $400/mo upgrade that replaces $5,200–$10,900+ in staff and tools.

It's like hiring a receptionist, a front-desk assistant, and a content writer — for less than one part-time employee.

🛡️ HIPAA Compliance Built In

One less thing to worry about — HIPAA compliance included for medical practices and everyone who values safeguarding their client's data

BACINI CRM comes with HIPAA compliance built right into the platform — ideal for medical practices, dental offices, and healthcare providers, as well as any business that appreciates an additional layer of security to protect their customers' and clients' information.

🔐
AES-256 Encryption

All electronic protected health information (ePHI) encrypted at rest and in transit.

📝
Business Associate Agreement

BAA generated and signed directly within the platform — no external tools required.

📊
Audit Logging

Detailed user activity logs for full compliance visibility and accountability.

🔑
MFA Enforcement

Multi-factor authentication enforced across all accounts for added security.

👥
Role-Based Permissions

Granular access controls so team members only see what they need to see.

☁️
Enterprise-Grade Hosting

Infrastructure hosted on Google Cloud Platform and AWS with regular penetration testing.

BACINI CRM's HIPAA compliance module comes built into the platform and applies to all accounts within your subscription once activated. The infrastructure runs on enterprise-grade platforms including Google Cloud Platform and Amazon Web Services, with regular penetration testing and strict security protocols. The HIPAA upgrade includes BAA signing, data encryption, audit logging, and compliance monitoring — giving healthcare businesses and security-conscious organizations confidence that their client data remains safeguarded to the highest standards.

Three Plans. Three Solutions.

Every feature. Unlimited everything. Pick the plan that fits how you want to grow — do it yourself, let AI do it, or let us do it with you.

The Full Suite

$195/mo

+ $500 one-time setup retainer

Everything you need to consolidate your tools, automate your marketing, and run your business from one dashboard.

  • Every feature in the platform — all unlocked
  • Unlimited contacts, pipelines, websites, funnels
  • Unlimited courses, communities & memberships
  • Unlimited users & team members
  • Visual workflow automation builder
  • Reputation management (Google + Facebook)
  • Social media scheduling & consolidated inbox
  • Calendar & appointment booking
  • Proposals, invoicing, Text-2-Pay, Tap-2-Pay
  • Mobile app access
  • 24/7 support
Get Started →
🤝 Done WITH You

The Full Suite + BACINI Means Business

$1,495/mo

🤝 Your Partner In Success

Everything in The Full Suite — plus us, in the room with you. We audit your business top to bottom, then build the systems alongside you instead of handing you a login and wishing you luck.

  • All Full Suite features included
  • Full Business Audit — marketing, operations, client experience, finance & people
  • A prioritized action plan in plain language, not consultant-speak
  • We build it with you — funnels, pipelines, automations, follow-up
  • 1:1 working sessions, not support tickets
  • Your CRM configured around how you actually work
  • Ongoing buildout as your business grows
  • Limited availability — we cap how many we take at once
  • Add the full AI Employee stack for +$400/mo — optional, only if you want it
Learn About BMB →

📋 About usage costs — the short version: All three plans include unlimited use of the platform — unlimited contacts, funnels, websites, workflows, users and everything else on the list above. What's billed by usage is the phone line: SMS $0.0249/segment · inbound calls $0.0255/min · outbound calls $0.042/min · email $2.00 per 1,000 sends. These come from a wallet funded by a card on file, and a typical small business runs $15–$40/month. AI is included on The Full Suite + AI Employee plan — and on that plan it's unlimited and never metered. Full rate card in the FAQ below; live usage always visible in your dashboard.

Frequently Asked Questions

What's the difference between the three plans?+
The Full Suite ($195/mo) gives you every tool in the platform — CRM, funnels, websites, email, SMS, calendars, courses, communities, automations, reputation management, and more. It's everything you need to run your business from one dashboard. You drive.

The Full Suite + AI Employee ($595/mo) adds an AI-powered front office on top. A Voice AI agent answers your calls 24/7 like a receptionist, Conversation AI handles chat, SMS and social DMs, plus Reviews AI, Content AI, Funnel AI and Workflow AI. It's trained specifically on your business — your FAQs, your pricing, your services — and it's all built natively inside the platform using GoHighLevel's Agent Studio. AI drives the front desk.

The Full Suite + BACINI Means Business ($1,495/mo) adds us. It starts with a full Business Audit across your marketing, operations, client experience, finance and people — then we build the systems with you, in 1:1 working sessions, and keep building as you grow. This isn't a support ticket queue; it's a partner in the seat next to you. We drive it together.

Where the AI fits: The Full Suite + AI Employee is a plan in its own right — and the AI Employee is also an add-on you can bolt onto a plan you're already running. It's +$400/mo either way: that's the gap between The Full Suite at $195 and The Full Suite + AI Employee at $595, and it's the same $400 added to BMB at $1,495. Plenty of businesses don't want an AI answering their phone, and that's a perfectly good reason not to pay for one. BMB is our people; the AI Employee is our robots. Take either, both, or neither.
Are there any additional costs beyond the monthly fee?+
Yes — and we want to be upfront about that. Your monthly plan gives you full access to the platform and all its features with unlimited usage. However, communication services like SMS messages, phone calls, and email sends are usage-based and billed separately. Some premium features and AI capabilities also carry additional costs.

How it works: You keep a credit card on file that funds a wallet inside your account. As you use communication and AI services, the fees are deducted from that wallet. You always have full visibility into your spending from your dashboard.

On the AI Employee plan, your AI is unlimited. Voice AI, Conversation AI, Reviews AI, Content AI, Funnel AI and Workflow AI are included with no per-use charge — answer 40 calls a month or 4,000 and the AI costs you the same. (AI capabilities are part of The Full Suite + AI Employee plan; they aren't included in The Full Suite on its own.)

What is metered, on every plan, is the phone line itself. Here is that rate card in full — nothing hidden:
Text message (SMS)$0.0249 / segment
Inbound phone call$0.0255 / min
Outbound phone call$0.042 / min
Email send$2.00 / 1,000
Email verification$0.0075 each
WhatsApp conversation$0.222 each
What that looks like in a real month. A business sending 500 texts, fielding 300 minutes of calls, and emailing 2,000 contacts spends roughly $24 — and every one of those calls and texts can be handled by AI at no extra charge. Most of our clients land between $15 and $40/month. Heavy-volume accounts run more, and you watch it climb in real time rather than discovering it on an invoice.

Actual costs vary with volume, message length, carrier fees, and destination country. Rates are current as of 2026 and subject to change. Unlimited AI usage is subject to fair-use terms — see disclosures. Optional premium integrations like WhatsApp and Yext are available as add-ons.
What software subscriptions does BACINI CRM replace?+
BACINI CRM replaces your entire software stack:
  • CRM: HubSpot, Salesforce, Pipedrive, Keap, Zoho
  • Funnels: ClickFunnels, Leadpages, Unbounce, Kartra
  • Email: Mailchimp, ActiveCampaign, ConvertKit, Flodesk
  • Websites: WordPress, Wix, Squarespace
  • Booking: Calendly, Acuity Scheduling
  • Courses: Teachable, Thinkific, Kajabi
  • Communities: Mighty Networks, Skool, Circle
  • Reviews: Birdeye, Podium
  • Social Scheduling: Hootsuite, Later, Buffer
  • Proposals: Dubsado, HoneyBook
  • Automation: Zapier, Make
With the AI Employee plan, you also replace answering services (Ruby, Smith.ai), AI chatbot platforms (Intercom, Drift), and AI content tools (Jasper, Copy.ai).
What are the commitment options and how does the setup retainer work?+
The Full Suite ($195/mo) has a $500 one-time setup retainer to configure your account and get you started.

The Full Suite + AI Employee ($595/mo) has a $2,500 one-time setup retainer covering full AI configuration, voice agent training, and workflow buildout. However:
  • Annual subscription: Setup retainer is completely waived — and it's the only way to have it waived.
  • 12-month commitment: Setup retainer is waived AND you get 2 months free.
There are no long-term contracts on the month-to-month option. The commitment options reward you for choosing to stay.
What is the AI Employee and how does it work?+
The AI Employee is a suite of AI-powered tools built natively inside the platform using GoHighLevel's Agent Studio. You train it on your business by uploading your FAQs, pricing, and service descriptions into a knowledge base. It then answers inbound calls, handles website chat, SMS and social DMs, sends and responds to reviews, writes marketing content, and builds funnels and automations from text descriptions. It works around the clock — nights, weekends, and holidays — and knows when to transfer a call to a human.

Being straight with you about what it does well: on structured calls — booking, hours, pricing, directions, qualifying — it handles most conversations start to finish and callers rarely think twice. On complex, emotional, or open-ended conversations, it's better at recognising it's out of its depth and handing you the call than at pretending. Typically it resolves the routine 70–85% and escalates the rest, which is exactly what you want it doing.

Outbound calling is real, and it's genuinely capable. Triggered from a workflow — a new lead arrives, a client no-shows, a quote goes unanswered — your AI Employee places the call, books the appointment, updates the record, and can text a confirmation or transfer to your team before hanging up. Every call is logged with a recording, a transcript, and a sentiment read.

The guardrails are built in: calls run only 8:00am–8:00pm in the contact's own timezone, Do Not Disturb contacts are skipped, each number is called at most once a day (14 times in 14 days), and calls can only go to numbers in the same country as your business line. Your account needs KYC verification before outbound will run at all.

One thing that's on you, not the software: the platform does not verify consent before dialling. Outbound AI calling is for people who asked to hear from you. Calling people who never opted in creates real TCPA exposure, and it lands on your business. We'll set up consent capture properly during onboarding — we won't configure this as a cold-calling tool.
Is BACINI CRM HIPAA compliant?+
Yes — BACINI CRM comes with HIPAA compliance built into the platform, making it a trusted choice for medical practices, dental offices, healthcare providers, and any business that values safeguarding customer and client information. When activated, the HIPAA module provides AES-256 encryption of all electronic protected health information (ePHI), Business Associate Agreement (BAA) signing directly within the platform, detailed audit logging, multi-factor authentication enforcement, and role-based access controls. The infrastructure runs on enterprise-grade platforms including Google Cloud Platform and Amazon Web Services, with regular penetration testing and strict security protocols. Once activated, HIPAA compliance applies to all accounts within your subscription.
How many contacts, users, funnels, or courses can I have?+
Unlimited. Everything. We don't limit you. Create as many contacts, users, funnels, websites, courses, communities, pipelines, and automations as you need — all at the same monthly rate.
I struggle with tech — will I be able to use it?+
Absolutely. BACINI CRM is built for business owners, not developers. Everything is drag-and-drop with no coding required. We offer 24/7 live chat support, a comprehensive help library with step-by-step tutorials, and our team is always available to help you get set up and running.
Is there a contract or can I cancel at any time?+
On the month-to-month plan, you can cancel anytime — no contracts, no penalties. If you choose an annual subscription for the AI Employee plan, you receive the associated benefits (waived setup retainer, two months free) in exchange for the annual term. Cancelling an annual term early makes the remaining balance and the waived retainer due immediately.

Ready to take a few hats off?

Stop juggling tools. Stop being the receptionist. Get back to the work you actually started this business to do — with a platform, an AI employee, or a partner beside you.